Leading in a Grievance Age

By Sarah Jenkins, Menzies Leadership Foundation

In a grievance age, leaders are not remembered for the volume of their messages, but for the fairness of their actions.

Walk into almost any public forum in 2025, a town hall meeting in regional Australia, a corporate all-staff briefing, a climate rally, or even a school assembly and one sentiment cuts through louder than most: grievance. People feel unheard, overlooked, or actively disadvantaged by the systems meant to serve them. They believe decisions are made elsewhere, by others, without transparency or fairness.

This isn’t simply dissatisfaction; it is grievance. And grievance is more combustible. It can unite people in collective demand for change, or fracture societies into camps of mistrust and resentment. For leaders, grievance is no longer background noise. It has become the very stage on which leadership is tested.

Trust on the Brink

The Edelman Trust Barometer 2025 offers a stark lens on the state of global leadership. Trust in governments, CEOs, and media continues to decline across most regions. “My employer” remains the most trusted institution, but even here, confidence has slipped. The report frames society as entering a “grievance age,” where perceptions of unfairness drive disengagement and resistance.

Nearly two-thirds of respondents globally now believe the systems around them are stacked against “people like me.” In Australia, this sentiment is echoed in debates over cost of living, climate adaptation, and Indigenous reconciliation. When people feel their voices do not matter, their trust in leadership falters.

Other research confirms the trend. Gallup’s State of the Global Workplace 2025 shows declining engagement among employees worldwide. The World Economic Forum’s Global Risks Report 2025 identifies “societal polarisation” as one of the most acute near-term risks, alongside escalating conflict. Grievance is not a marginal phenomenon; it is central to the leadership landscape of this decade.

Why Grievance Matters

Grievance is powerful because it reframes how people interpret leadership actions. A neutral stance is seen not as balance, but as avoidance. A delayed decision is read as neglect. A polished message is interpreted as spin.

This means leaders face a new calculus. They cannot rely on institutional authority to carry decisions. Instead, they must earn legitimacy through fairness, transparency, and a willingness to acknowledge discomfort. Grievance sets a higher threshold for trust — but it also sets a clearer path for those who lead with integrity.

Leadership Across Levels

At the individual level

Leadership begins with how we listen. Teachers who make space for student frustrations, healthcare workers who acknowledge patient fears, and parents who validate young people’s anxieties about the future are practicing leadership. These everyday acts of recognition matter. They demonstrate that grievance, when voiced, is not dismissed but respected.

For individuals in professional or civic roles, the key is humility: the willingness to accept that others’ experiences of exclusion or inequity are real, even if uncomfortable. Leadership is not about resolving every grievance immediately, but about signalling that voices are heard and dignity is acknowledged.

At the organisational level

Organisations risk amplifying grievance when they fail to act transparently. Consider climate reporting: from 1 January 2025, large Australian companies must disclose climate-related financial risks under new ISSB-aligned standards. For boards, this is more than compliance. It is an opportunity to rebuild trust by showing stakeholders, employees, investors, communities, how climate risks are being managed and mitigated.

If treated as a box-ticking exercise, disclosures will confirm suspicions of tokenism. If embraced as a chance to speak candidly about trade-offs, timelines, and accountability, they can counter grievance with legitimacy. The same principle applies to pricing decisions, workforce restructuring, or AI adoption. People are more willing to accept tough decisions when leaders are honest about the “why.”

At the community and system level

Grievance is most visible in civic life. Around the world, citizens are expressing frustration with democratic processes they see as unresponsive. Voter turnout is declining, while populist movements capitalise on grievance to fuel division.

Yet grievance also opens doors to innovation. Citizens’ assemblies, participatory budgeting, and truth-telling initiatives are examples of systems redesigning themselves to be fairer and more accountable. In Australia, explorations such as the Civility Initiative pilots in Ballarat and Tasmania highlight the importance of creating structured spaces where grievances can be voiced, understood, and translated into constructive action.

These initiatives show a deeper truth: grievance is not simply a threat; it is also a signal, a call for leadership that restores legitimacy through fairness.

What Leaders Can Do

  1. Acknowledge, don’t dismiss
    Grievance is not always comfortable or convenient, but dismissing it corrodes trust. Leaders must lean into discomfort, recognising that acknowledgement is the first step to legitimacy.
  2. Move from neutrality to clarity
    In an age of grievance, neutrality is often seen as complicity. Leaders must articulate principled stances, even if not universally popular. Fairness does not mean pleasing everyone; it means acting transparently on values.
  3. Turn transparency into practice
    Leaders should explain not just decisions, but the reasoning behind them. Plain language, published commitments, and visible progress reports all matter. Transparency must be active, not symbolic.
  4. Design for fairness
    At a systemic level, institutions must embed fairness into their processes. This could mean equitable access to services, representative participation in decision-making, or restorative approaches to conflict.

The Risks of Ignoring Grievance

Failing to engage with grievance does not make it disappear; it makes it fester. Unacknowledged grievances fuel populism, polarisation, and disengagement. They erode employee loyalty, consumer trust, and citizen participation and make systems brittle, vulnerable to shocks, and less resilient in crisis.

For leaders, the cost of ignoring grievance is not abstract. It shows up in staff attrition, reputational damage, protest movements, and policy gridlock and conversely, leaders who embrace fairness and transparency can transform grievance into agency.

Towards a Leadership of Fairness

Leadership in a grievance age is not about louder voices or more polished communications. It is about fairness, consistently, visibly, and humbly applied, it is about redistributing legitimacy from institutions to people, from positions of authority to communities of trust.

The challenge is profound, but so is the opportunity. If grievance is the defining sentiment of 2025, fairness can be its antidote. Leaders who understand this will not only survive the grievance age, they will help transform it into an era of renewal.

📌 Series Overview 

This article is part of Leadership in 2025 – A Shared Responsibility, a thought-leadership series authored by Sarah Jenkins at the Menzies Leadership Foundation. Drawing on global research and local insights, the series explores how leadership is evolving across individuals, organisations, communities, and systems. From trust and grievance to AI governance, human sustainability, and the future of work, each piece unpacks the challenges and opportunities shaping leadership in an age of complexity.

At the Menzies Leadership Foundation, we believe grievance does not have to signal decline — it can be a catalyst for renewal. When fairness becomes the measure of leadership, legitimacy is restored, and trust begins to grow.

We are committed to equipping leaders who listen deeply, act transparently, and design systems that serve with equity. This is leadership that does not dismiss grievance, but transforms it into agency.

Through research, cross-sector collaboration, and values-driven practice, we champion a model of leadership rooted in fairness, integrity, and public purpose.

In a world defined by grievance, we invite you to lead with fairness. 

Get in touch…

Natasha Eskinja

Digital Communications Coordinator

Natasha is driven by a profound passion for both creativity and analytics, a synergy that fosters authentic storytelling in the digital realm with both innovation and integrity. 

Throughout her career, she has consistently integrated the overarching marketing and communications narrative with the emotional connections of audiences. She is currently pursuing a Certificate in Society and the Individual from Flinders University, furthering her exploration of human behaviour and the critical importance of connectedness between organisations, individuals, and communities.

LinkedIn | natasha.eskinja@menziesfoundation.org.au

Sarah Jenkins

Strategic Communications Manager

Sarah has more than 18 years’ experience in communications and marketing leadership across a range of sectors.

Communications strategy and organisational growth is a continuing theme in Sarah’s career. Most recently, she leads the development of a Leadership Movement, evaluated by Menzies Viral Co-efficient Model; a contribution to the NFP. 

Sarah’s early career centred around best practice in marketing and communications which later culminated into the establishment of her very own agency. This work extensively spanned across PR, traditional media, event management, strategy, digital marketing, graphic design and business development consultancy. 

In 2019, Sarah joined the lean and robust team at the Menzies Foundation. She has since crafted the Foundation’s narrative and communication strategy. The development of this strategic communications platform is essential for ‘movement building’ and requires a strong strategic, management and communication skills set. Sarah has brought so much to this important work, which sits at the forefront of communication practice. 

Sarah continues to contribute to the NFP sector through her commitment to Purpose; as she reflects on her own leadership, builds her own leadership capability and contributes to the greater good. 

LinkedIn | sarah.jenkins@menziesfoundation.org.au | 0401 880 071

Rohan Martyres

Director, Strategy and Partnerships

Rohan has 15 years’ experience in facilitating cross-sector collaborations to address complex social and health challenges.  He has worked with the World Economic Forum in Australia, led an international conflict resolution field team in Nepal, and directed a 10-year £40m initiative to reduce health inequity in London.

Most recently, Rohan was Major Grants Development Manager at the Ian Potter Foundation.  He refined the foundation’s major grants strategy, and co-developed a series of large scale initiatives, including joint philanthropic-government funding for a new national organization to support place-based approaches across Australia.

Rohan has held several non-executive roles, including with an international NGO and with London Funders, the peak body of independent foundations in London.  He holds several qualifications including a graduate degree in innovation and strategy from the Judge Business School, University of Cambridge.

When Rohan isn’t exploring Melbourne’s creeks with his partner and 6yo daughter, he’s working on his currently weak Australian accent (after 15 years in the UK).

LinkedIn | rohan.martyres@menziesfoundation.org.au | 0404 505 954

Trudy Morrison

Operations Manager

A marketing and communications specialist with over 20 years experience in government, corporate and consumer marketing, Trudy brings her adaptive and organisational project management skills to the Menzies Foundation team. 

With a BA degree in Public Relations, Trudy began her career with the City of Melbourne and in magazine publishing, before moving into marketing communications consulting. She has worked in strategic marketing leadership roles with retail brands and enjoys juggling many projects and tasks simultaneously. Her skills were further enhanced when managing her own communications business representing industries across private education, financial services, aviation, government and the health industry. 

Trudy is passionate about leadership and all people being encouraged to reach their full potential through research and educational initiatives and opportunities throughout Australia. A skilled and accomplished writer and editor Trudy is enthusiastic about bringing her variety of skills to the Menzies Foundation team. 

LinkedIn | trudy.morrison@menziesfoundation.org.au | 0402 361 878

Liz Gillies

Chief Executive Officer

Liz Gillies has had over 25 years experience in a range of fields focused on initiatives for social impact. She has held roles in multiple sectors and academia.

In 2018, Liz was appointed CEO of the Menzies Foundation which aspires to build a leadership movement that supports Australians to pivot to purpose, build their leadership capability and contribute to the ‘greater good’.

Liz joined the Melbourne Business School in 2009 and was instrumental in establishing the Asia Pacific Social Impact Centre (APSIC) and The Centre for Ethical Leadership. In November 2011 she was appointed as research fellow to lead a partnership focused on strategic philanthropy which culminated in the release of the reports: Philanthropy: Towards a Better Practice Model (2018) and the Philanthropy: The Continued Journey to Real Impact and better Practice (2021).

Liz has extensive governance experience, having served on the Board of the Publish Galleries Association of Victoria, Social Firms Australia, Uniting Care Community Options, United Way Australia and the Development Committee of the Towards a Just Society Foundation. She is currently on the Philanthropy Reference Group of Barmal Bijiril and a Director of Philanthropy Australia.

LinkedIn | liz.gillies@menziesfoundation.org.au | 0416 112 703

Natasha Eskinja

Digital Communications Coordinator

Natasha is driven by a profound passion for both creativity and analytics, a synergy that fosters authentic storytelling in the digital realm with both innovation and integrity. 

Throughout her career, she has consistently integrated the overarching marketing and communications narrative with the emotional connections of audiences. She is currently pursuing a Certificate in Society and the Individual from Flinders University, furthering her exploration of human behaviour and the critical importance of connectedness between organisations, individuals, and communities.